2020 Census: What You Need To Know & Toolkits

Once a decade, America comes together to participate in the decennial census that provides the basis for reapportioning Congressional seats, redistricting and distributing more than $675 billion in federal funding to support your state, county and community’s vital programs. That data is also a key resource that cities and counties, businesses and nonprofits use to guide local investments.

Need Help with Outreach?
The US Census Bureau created a toolkit that will help you tailor your census outreach efforts. It provides useful tips and evidence-based guidance for communications and outreach efforts. The National League of Cities also created a resource guide to help local leaders. See below for links to these documents and other communication tools.

Overview Presentation
State Census Support Activities
Geographic Partnership Program
General Information Presentation

Census Partners Website (library of resources)
What You Can Do Now for 2020 (library of resources)
Census 101: What You Need to Know
2020 Census at A Glance
Frequently Asked Questions
50 Ways Census Data Are Used
How the 2020 Census Will Invite Everyone to Respond
The 2020 Census and Confidentiality
What Partners Can and Cannot Do to Support Self-Response in the 2020 Census

Where are college students counted for the 2020 Census?
Who gets counted in the 2020 Census?
How much money can we associate with each individual person in NC potentially not counted in the Census?
What you need to know about hard-to-count communities in NC
These NC counties are experiencing the largest population gains from net migration

Planning Your Census Outreach Efforts with Response Outreach Area Mapper
Census Outreach Planning Worksheet & Messaging Checklist (see Census Toolkit)
Spotlight on Digital Communications (see National League of Cities Guide)
2020 Census Partner Social Media Content – download the graphics HERE
Support Your Community: Getting the Word Out About Jobs

Census Toolkit
Complete Count Committee Guide
National League of Cities Action Guide
Census Solutions Workshop Toolkit